Moses Kekana

Driven by a mission to turn environmental awareness into everyday action, Green Kid SA uses mobile buy-back centres to compensate community members for recycling. The model not only reduces illegal dumping but also puts real value back into the hands of people through food and cash vouchers. Moses Kekana is the founder behind the business – his vision for a cleaner future is already making a measurable impact: Over 327 tonnes of waste have been diverted from landfills, and more than 849 tonnes of greenhouse gas emissions have been prevented through strategic partnerships. Their goal is clear – to empower communities to protect their environment while supporting the local economy and helping people earn a living.